Sales Capability
The cornerstone of any successful sales organisation is talent. Beginning with a bespoke training needs analysis and using a simple 3 stage process, we help you to define effective training and development programmes for every role in the organisation
Sales Leadership Development
Establishing a successful culture of effective sales leadership is critical in driving improved sales force effectiveness. Our sales leadership methodology begins by ensuring robust, professional sales management techniques such as structured review and target setting are in place before moving on to more advanced leadership techniques such as coaching and mentoring.
Sales Capability Development
With a proven 3 stage process, we begin by establishing the skills required, role by role to be successful. This skills matrix is then developed into a Training Needs Analysis by individual before finally, a training plan by individual role is set. Ardan offer a range of in-house training content based on the long established Corteks sales training and development methodology. Also, through our associates network we can provide specialist training in areas such as negotiation and interpreting data to ensure the full sales matrix is covered.
Sales Culture and Behavioural Change
The intangible but critical element in sales success is establishing the right culture. The right culture is founded on the right behaviours and the definition and incentivisation of these behaviours is critical. This is especially important in periods of change management for example, pre, during and post new CRM deployment. We work with clients to identify the right behaviours and to build structured and repeatable ways to establish and reinforce these behaviours through KPI definition, target setting and effective sales management review processes.
